I used to sell stickers from my booklet to the kids down my street for ₱5 in Manila when I was just six years old. Music also made a huge influence in my life, so I discovered lyric videos for the first on YouTube and found it fascinating how text and music sync together. That's when I started learning how to edit videos on our old Dell computer using Windows Movie Maker. In high school, I loved taking photos during events, or just for fun with my friends. Creating posters and organizing school social events were also so much fun to make. When I got my hands on my very first Canon camera, I immediately watched tutorials on how to edit videos using Final Cut Pro. Later on, I got to learn how to use Adobe software to bring my imagination to life.

Wearing a lot of hats as a marketing coordinator, graphic designer, content creator, and strategist, I learned something valuable from every role. When I started building real-world experience as a marketing assistant at a physical therapy clinic in Orange County, California, I got to create digital content and marketing assets, plan online campaigns, and learn how to communicate clearly with both patients and healthcare professionals. From there, I took on in-house and freelance roles that sharpened my skills in branding, digital campaigns, and content strategy. Currently, I am lead marketing and design at Ignitus Corp., developing their website, product design, retail partner experience, email campaigns, and brand assets across print and digital.

My background includes working with small businesses, as well as contributing to bigger marketing efforts in larger organizations. I’ve handled everything from social media management, content creation, website development/audit, and email marketing, all the way to complete brand identity design and client communication.

I love being part of a business at different stages—from early ideas that need direction to seasoned brands ready to level up. I keeps my work diverse on purpose; it helps me stay sharp and gives her fresh insight to bring every client, whether you’re a solo founder or managing a full team, I design systems and strategies that help your brand grow with intention.